Anima Hub is committed to safeguarding the privacy of our website visitors and service users, and complies with General Data Protection Regulation (GDPR) and other applicable laws. This privacy policy will explain how our organisation uses the personal data we collect from you when you use our website.

Anima Hub may collect the following types of data:

Personal Data:

• Name
• Date of Birth
• Email Address
• Country
• Gender

Usage Data:

• IP Address
• Geographical Location
• Browser Information
• Operating System
• Length of Visit
• Page Views
• Website Navigation

Transaction Data:

• Contact Details
• Payment Details
• Purchase Details

Wellness Data:

• Health Issue Details
• Health & Wellness Activity Details

Notification Data:

• Notification Preferences
• Marketing Preferences
• Contact Preferences

Correspondence Data:

• Contact Details
• Communication Content
• Metadata

You directly provide Anima Hub with most of the data we collect. We collect data using web forms, cookies, third-party integrations, and direct communications. We collect and process data when you:

• Register for an account via the Anima Hub website
• Use or view the Anima Hub website
• Place an order for any of our products or services
• Use any of the Anima Hub website functionality such as Assessments
• Signup for a newsletter or configure notifications
• Contact us, complete a survey, or provide feedback

Anima Hub may also receive your data via the following sources:

*3rd Party Application Integration (for example Google Fit)

Anima Hub collects your data so that we can:

Create & manage your account

• Registration and Authentication: When you sign up for an account, we use your name, email address, and other personal details to create and authenticate your account. This allows you to securely log in and access our services.
• Profile Management: We use your data to manage your profile settings, preferences, and account information, ensuring your details are up-to-date and accurate.

Monitor and improve our website

• Usage Analytics: By analysing your IP address, browser information, and website navigation patterns, we can identify which features are most popular and which areas of the website may need improvements. This helps us enhance user experience by optimizing website performance and functionality.
• Error Tracking: Usage data such as page views and length of visit can help us detect and resolve technical issues or errors, ensuring a smooth and reliable user experience.

Provide you with goods & services

• Order Fulfilment: When you place an order, we use your transaction data to process payments and arrange delivery of goods or services. This includes using your contact details to send order confirmations and shipping updates.
• Customer Support: If you contact us with questions or issues regarding your purchase, we use your correspondence data to provide timely and effective customer support.

Provide you with health & wellness statistics and insights

• Personalized Reports: Using your wellness data, such as health issue details and activity logs, we generate personalized health and wellness reports that offer insights into your progress and suggest areas for improvement.
• Goal Tracking: By analysing your health and wellness activities, we provide feedback and recommendations to help you achieve your health goals, such as improving fitness levels or managing stress.

Send you notifications, newsletters, and promotions

• Email Updates: With your consent, we use your email address to send you newsletters with updates on new features, upcoming events, and special promotions relevant to your interests.
• Push Notifications: Based on your contact preferences, we send notifications about new content or reminders to complete activities within the app to keep you engaged and informed.

Communicate with you and process your requests

• Response to Inquiries: If you contact us via email or through the website, we use your correspondence data to respond to your inquiries, provide information, and address any concerns you may have.
• Feedback Processing: When you complete surveys or provide feedback, we analyse the information to improve our services and better meet your needs.

Maintain adequate records for insurance & legal reasons

• Compliance: We keep records of your transactions and interactions with us to comply with legal requirements, such as tax laws and consumer protection regulations.
• Dispute Resolution: In case of disputes or legal claims, we use your data to provide evidence and resolve issues in compliance with insurance and legal protocols.

Financial transactions relating to our services are handled by our payment services providers. We will share transaction data with our payment services providers only to the extent necessary for the purposes of processing your payments, refunding such payments and dealing with complaints and queries relating to such payments and refunds. When Anima Hub processes an order, we may also send your data to, and also use the resulting information from, credit reference agencies to prevent fraudulent purchases.

We may also disclose your personal data to our insurers and/or professional advisers insofar as reasonably necessary for the purposes of obtaining or maintaining insurance coverage, managing risks, obtaining professional advice, or where such disclosure is necessary for compliance with a legal obligation to which we are subject to, or the establishment, exercise or defence of legal claims, whether in court proceedings or in an administrative or out-of-court procedure.

Your data is securely hosted on AWS servers in London, England. Data transfers will be protected by appropriate safeguards, namely the use of standard data protection clauses adopted or approved by the European Commission.

We regularly review the data we hold to ensure it is accurate, relevant, and not excessive.

You acknowledge that personal data that you submit for publication through our website or services may be available, via the internet, around the world. We cannot prevent the use (or misuse) of such personal data by others.

We will take appropriate technical and organisational precautions to secure your personal data and to prevent the loss, misuse or alteration of your personal data.

We will store all your personal data on secure servers, personal computers and mobile devices, and in secure manual record-keeping systems.

Data relating to your enquiries and financial transactions that is sent from your web browser to our web server, or from our web server to your web browser, will be protected using encryption technology.

You acknowledge that the transmission of unencrypted (or inadequately encrypted) data over the internet is inherently insecure, and we cannot guarantee the security of data sent over the internet.

You should ensure that your password is not susceptible to being guessed, whether by a person or a computer program. You are responsible for keeping the password you use for accessing our website confidential and we will not ask you for your password (except when you log in to our website).

Personal data will be retained for a minimum period of 12 months, and for a maximum period of 36 months following account closure.

Personal data related to financial transactions will be retained for up to 7 years for tax and audit purposes.

In some cases it is not possible for us to specify in advance the periods for which your personal data will be retained. In such cases, we will determine the period of retention based on the nature of our ongoing business relationship and our legal obligations.

We may also retain your personal data beyond the period stated above where such retention is necessary for compliance with a legal obligation to which we are subject, or in order to protect your vital interests or the vital interests of another natural person.

Anima Hub would like to send you information about products and services that we think you might like.

To opt-out, click the unsubscribe link in any email or contact us at optout@animahub.com.

You have the right at any time to stop Anima Hub from contacting you for marketing purposes.

Anima Hub would like to make sure you are fully aware of all of your data protection rights. Every user is entitled to the following:

• The right to access: Request a copy of your data.
• The right to rectification: Correct inaccurate or incomplete data.
• The right to erasure: Request deletion of your data under certain conditions.
• The right to restrict processing: Request a limit on data processing under certain conditions.
• The right to object to processing: Object to data processing under certain conditions.
• The right to data portability: Request transfer of your data to another organization or directly to you.

If you make a request, we have one month to respond to you. If you would like to exercise any of these rights, please contact us at gdpr@animahub.com

Cookies are text files placed on your computer to collect standard internet log information and visitor behaviour information. When you visit our websites, we may collect information from you automatically through cookies or similar technology.

Cookies do not typically contain any information that personally identifies a user, but personal information that we store about you may be linked to the information stored in and obtained from cookies. For further information, visit allaboutcookies.org.

Anima Hub uses cookies in a range of ways to improve your experience on our website, including:

• Keeping you signed in
• Storing your activities and preferences to improve your experience
• Understanding how you use our website

The Anima Hub website uses 2 types of cookies:

• Persistent cookies are used to enhance your experience on our website by remembering your preferences and login details. For instance, if you select the "Remember Me" option when logging into your Anima Hub account, a persistent cookie is created. These cookies will be stored by your web browser and will remain valid until the set expiry date or until deleted.
• Session cookies help us keep track of your movement from page to page so you don’t get asked for the same information you’ve already given to the site. These cookies will expire at the end of your session, when your web browser is closed.

Our website uses these cookies for the following purposes:

Authentication & Security: Anima Hub uses cookies to identify you when you login to our website, and as part of the security measures used to protect user accounts including preventing fraudulent use of login credentials and safeguarding our website from malicious activity.

Specific Cookies:

• anima_hub_accept_cookies: Stores whether you have accepted cookies on our site. Duration: 1 year.
• XSRF-TOKEN: A Cross-Site Request Forgery (CSRF) token to protect against CSRF attacks. Duration: 1 hour (auto renews).
• anima_hub_session: Stores user authentication status. Duration: 1 hour.

Preferences: Anima Hub uses cookies to recognize you on our website and remember your previously selected preferences. These could include preferred language and location settings.

Specific Cookies:

• anima_hub_stats_url: Saves the stats page category selection. Duration: 1 week (deletes when navigating away from the page).

Analysis: Anima Hub uses cookies to analyse the use and performance of our website and services. We use Google Analytics to understand how our website is used and to create reports about website usage.

Specific Cookies:

• _ga: Used to distinguish users. Duration: 2 years.
• ga*: Used to persist session state. Duration: 2 years.

Google Analytics gathers information about website use by means of cookies. The information collected is used to create reports on website usage, helping us to improve our services. You can find more information on Google's privacy policy here: Google Privacy Policy.

You can block and delete cookies from your browser. The allaboutcookies.org website provides more details about managing cookies, however please note that certain website functionality may not work if cookies are blocked or deleted.

Our website may include hyperlinks to, and details of, third party websites. We are not responsible for the content, privacy policies, or practices of any third-party websites.

Anima Hub keeps its privacy policy under regular review and places any updates on this web page. This privacy policy was last updated on 23rd July 2024.

Significant changes to our privacy policy will be communicated via email or a prominent notice on our website.

This website is owned by Anima Hub Ltd. We are registered in England and Wales under registration number 13864003.

Our representative within the European Union with respect to our obligations under data protection law is Leah Bateman and you can contact our representative at leah@animahub.com.

If you have any questions about Anima Hub’s privacy policy, the data we hold on you, or you would like to exercise one of your data protection rights, please do not hesitate to contact us at gdpr@animahub.com.

Should you wish to report a complaint or if you feel that Anima Hub has not addressed your concern in a satisfactory manner, you may contact the Information Commissioner’s Office:

Wycliffe House,

Water Lane,

Wilmslow,

Cheshire,

SK9 5AF,

United Kingdom

Phone: 0303 123 1113